This week, Eduventures and many others from edtech companies, VC firms, and colleges and universities across the country attended the annual ASU GSV Summit in San Diego. There was a lot to see at what has become the premier event for edtech investors, with over 200 celebrity keynote speakers, film screenings, technology exhibitions, and award and venture company presentations. We managed to dodge the Doctor Who-like campus safety robots patrolling the halls to speak with a number of edtech vendors about their product visions and features. Here are the companies that captured our attention:
Using Data to Strengthen Insights across the Student Lifecycle
Throughout our meetings, we encountered the recurring theme of institutions deploying data analytics to improve the student experience. For example, our conversation with John Dobbertin, COO of Helix Education, centered on how its clients use data from its product suite to detect enrollment and retention patterns. Its suite consists of an inquiry management platform (Find), an enrollment management CRM (Enroll), a retention management CRM (Retain), and a data intelligence platform (Acuity). While each of the CRM products contains its own data stores, the data intelligence platform serves as a powerful central data warehouse for the CRM and any other system (i.e., LMS, SIS). This gives users the ability to synthesize, analyze, and report data from disparate sources to drive enrollment and retention decisions.